How to rank a website on Google?
Google is a giant search engine, and it behaves like a librarian where all books(contents) are properly arranged according to the readers’ (visitors’) niche. means what they are looking for. When you are looking to develop websites or already have, it is likely to be created with an understanding user’s mind that makes it easy to find and explore relevant content, but a search engine is a single source that helps to find particular content. But the question here is what makes your website eligible to appear on a search engine? Therefore, being on the first page for important search terms can increase sales and revenue because Google receives billions of searches every day. In this blog, we will provide an overview of how to rank a website on Google.
1-Supremacy of Content-
- Content is king to rank a website on a search engine. Therefore, before publishing content on a website must check that the content is original, informative, meaningful, and engaging because Google prioritizes relevant content to crawl webpages.
- Firstly, try to understand the user’s intention regarding their search for goods and products. Therefore, optimizing user intent means the purpose behind users’ search queries and creating content that directly impacts the client’s requirements.
- Use of Relevant keywords – Use keywords smartly in content, including LSI(Latent Semantic Indexing )keywords. Boost content on the search engine by using relevant keywords.
- Swimmable content- Content designed to be quickly understood when visitors read it word for word. Using techniques like well-crafted paragraph content, Bullet points, headlines, sub headlines, and visual elements to make these unique changes can make content well-designed and informative, and also easy to understand.
- Keep content original – Original content often provides a unique lead in traffic generation.
On-Page SEO- It is also known as on-site SEO By using these tools, web pages can optimize and improve their search engine rankings and become more relevant. It focuses on websites, including optimizing the Title tagline and meta description, using descriptive URLs, optimizing images, and internal linking.
2- Technical SEO-
Website optimization through technical SEO is a crucial factor, such as the website’s backend infrastructure(website architecture, crawling and indexing, page speed and performance, Mobile-friendliness, website security, duplicate content, and structured data), all counter tools for website ranking.
3-Link Building –
It is a core process of strategy that focuses on acquiring hyperlinks, also known as backlinks, from other websites to redirect to your website page. These backlinks enhance the confidence and trustworthiness of websites.
4-User experience (UX)-
It encompasses all key factors of user interaction, including positive user experience and reduced bounce rate, and provides a great user experience. UX design connects the user and the product.
Other important factors –
1-Local SEO- If applicable, local Social Engine Optimization offers improving visibility in local search results on various search engine platforms such as Google and Bing etc.
2-Social Signals – Social Signals in SEO are associated with engagements such as likes, shares, and comments that a webpage receives on social media platforms. This type of engagement indirectly contributes to website visibility on search engine platforms.
3-Schema Markup- To aid Google in comprehending your material and displaying rich snippets in search results use schema markup.
4-Stay Updated- Keep up with the most recent SEO best practices because Google’s algorithms are always changing.
In short-
You could improve your website’s Google ranking and generate organic traffic by emphasizing these essential areas.
